Initially I planned to do this series as single-page four panel gags. There are still a lot of single page four panel gags. But, I found that I needed more room for some of the stories I wanted to tell. Or, at the very least, more panels. So I started to think about the way Archie comics are formatted- there are single page gags, there are longer standalone stories, and every once in a while you'll get a multi part story. The elevator pitch became "Archie Comics meets What We Do in the Shadows".